If your website is the first impression that you make on others, are they getting a good idea of who you are? Or do they decide that if you are anything like your website, they don’t want to do business with you?
There is No Template for Success…
The odds that a $99 web template can make you look like rock star in your segment are very low. Despite the number of web templates available, they simply don’t take into account what makes you unique. And if you are like most companies and organizations, you want to convince others that you stand out in the crowd…. that there is something different about you and they should engage with you.
…But There is a Recipe
At SMART Group, our approach to building websites is to first gain a deep understanding of you and your organization. Only then are we able to handcraft a highly engaging site that accurately – and positively – depicts who you are. And yes, we do have a recipe. We follow a proven process that includes the following:
- Interviewing you and others and asking very specific questions.
- Helping you write engaging content.
- Incorporating a story-telling approach that causes site visitors to want to know more.
Of course, there is more to our approach and it is what makes SMART Group uniquely qualified to create your web presence.